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CPG Brands Doubling Down on Direct-to-Consumer E-Commerce

Allan Peretz, president of retail consultancy Bold Strategies, noted that some big companies are becoming more active in the direct-to-consumer channel. For example, Pepsi launched two DTC websites for beverages and snacks -- PantryShop.com and Snacks.com -- to meet demand for at-home eating...

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How to Win at E-Commerce on the New Walmart.com

For most, it's hard to remember a time when Walmart wasn't the dominant retailer in the U.S. Despite the company's scale, it has struggled in e-commerce with less than five percent market share -- putting it squarely behind Amazon, which has nearly 40 percent of the market, and eBay ...

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